Career Highlights

Professional Overview

  • Fullstack Development
  • Account and Partner Management
  • Multi Platform App Development: iOS/tvOS, Android, Web
  • Marketing, Branding, and Sales
  • Startup and Corporate Experience
  • Team Lead and Management in Technical and Non-Technical Roles

Technical Proficiencies

  • OS: Ubuntu and Mac OS
  • Servers: Ngnix, Apache
  • Databases: MongoDB, MySQL, Oracle, DB2
  • Languages: Python, Javascript, HTML5, CSS3, Java, Objective C, and Swift.
  • Formats: XML and JSON
  • Frameworks, Libraries, and Tools: NodeJS, ExpressJS, VueJS, EmberJS, AngularJS, Handlebars, Underscore, jQuery
  • Services: Digital Ocean, AWS
  • Patterns and Architectures: REST API, MVC, SOA, AJAX


Massachusetts Institute of Technology

B.S Electrical Engineering & Computer Science

Work Experience


Software Engineer | iTunes Video Engineering | Cupertino, CASeptember 2015 to October 2017

  • Drive the development, build, and release of Planet of the Apps; Apple's first original content App.
  • Drive the development, build, and release of iTunes Extras; an App that facilitates third-party preview of video products on iTunes.
  • Model, design, and implement video media catalog validation, recommendation, and content curation solutions.
  • Drive documentation and iOS/tvOS/Web sample applications for client integrations and feature development.
  • Global on site partner relationship and implementation, standardization, and integration management with the world's leading content providers (Netflix, Hulu, YouTube, HBO, Showtime, NRK, Sky, and many more) to adopt Apple's iOS/tvOS/Web Video platform and services: Universal Search, TV App, and Single SignOn.


Solutions Engineer | San Francisco, CADecember 2014 to September 2015

  • Lead Web personalization and data enrichment solutions and integrations for Global B2B clients (Oracle, MongDB, Adobe, Dell)
  • Modeled, designed, and implemented custom plugins for top Content Management Systems (Wordpress, Drupal, Sitefinity)
  • On site Customer Success technology lead and contact.


Solutions Engineer | PSO North America | San Francisco, CAJanuary 2013 to December 2014

  • Managed iOS and Android App Ad integrations with Global mobile App partners (EA, Supercell, Tango)
  • Key contributor on Ad network integrations with leading publishers (Facebook, Yahoo)
  • On site Partner and Customer Success technology lead and contact.


Principal Software Engineer | CRM Solutions Engineering | Sunnyvale, CAMay 2010 to July 2013

  • Modeled, designed, and implemented custom Customer Relationship Management widgets and forms.
  • Modeled, designed, and implemented backend solutions for document crawling, processing, indexing, and search.
  • Lead client integrations and custom solutions across various industries (City of San Francisco, Sprint, Sears, Verint Systems)


Web Developer 4 | Wholesale Technology | San Francisco, CAJanuary 2007 to May 2010

  • Modeled, designed, and implemented new features and product enhancements for enterprise web applications.
  • Lead configuration of server clusters and instances, connection pools, and SQL query optimization in support of new features and deployments.
  • Collaborated on iPhone app that pioneered mobile check deposits.
  • Lead strategic collaboration with internal and external partners and contractors.
  • Provided production support, documentation, and reporting.

 Mariachi mi Tierra Linda

Founder, Representative, Guitar, Vihuela, and Voice | Oakland, CAJanuary 2010 to September 2015

  • Founded, managed, represented and positioned a 10 piece Mariachi ensemble in high demand.
  • Lead and managed branding, marketing, and contract process automation.
  • Served the Technology needs such as Social Media, Website, and Search Engine Optimization

Notable Projects

Passion driven projects intersecting Music and Technology.

Mariachi mi Tierra Linda Website

The Bay Area's Favorite Mariachi!

Features: Facebook, Instagram, Yelp, and YouTube API integrations to drive all the website's content dynamically.

Mariachi Conference Service (Coming Soon!)

Mariachi Conference Service (Coming Soon!)

Mariachi conference registration Web service for musicians!

Features: A web application that allows musicians to register for Mariachi conferences available through out the U.S, Mexico, and Latin America establishing connections and tracking.


  • Solving Problems using Technology
  • Wood Craftsman
  • Entrepreneur
  • Career Path and Development
  • Mariachi Enthusiast and Musician
  • STEAM Advocate